She is an adept illustrator and an insightful designer who creates work with the target customer’s psychological motivation in mind. From colour choices to deciding when and where to advertise, every step of the process is carefully calculated. Her skills are best used in branding and digital advertising-related projects such as logo design, brand guidelines, web design, social media marketing, content marketing, and motion graphics. 

She believes in the philosophy that first impressions are important. Studies show that it takes people only 3 seconds to form an opinion on something purely based on how it looks. Your visual assets are your brand’s first impression, so it is critical that your brand’s visual presence accurately reflects your strategy and vision. Not only does your first impression have to look appealing, but it must affect the consumer so much that it stands out from all of the other information that is presented to them every day. Hiring a graphic designer like Rhythm guarantees a higher chance of your brand making a positive and impactful first impression.